Greg

We've been breaking and making B2B news since 2008. Our team are all former journalists so we know what the media needs. Our job is to blend your marketing objectives with that demand. Our founder is a published author on PR for small businesses. Got news? Got views? Get it covered.

Greg Simpson - Press For Attention - R E Porter your VIP Customer

Why do you and your website keep ignoring this VIP customer?

What if I told you that there’s a secret customer that you’ve missed? A customer might well have been sniffing around your website and your social media profiles for ages. A customer that is incredibly powerful with the ability to open the floodgates to your lead generation and marketing? https://vimeo.com/manage/522819380 Meet R. E. Porter – …

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Greg Simpson joins the IoD as PR and Communications Ambassador

Press For Attention PR founder Greg Simpson has joined the Derbyshire and Nottinghamshire branch team of the Institute of Directors (IoD) as PR and Communications Ambassador. As well as running Press For Attention PR for the past 13 years, Greg is also a regional champion for Nottingham with Enterprise Nation and a co-founder and committee …

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This Valentine’s Day, admit it, when it comes to marketing, you’re a selfish lover

Come on guys, admit it, when it comes to your marketing, you tend to be a bit, well, selfish. So, with Valentine’s Day looming on the horizon, I want you to start giving a little more. Before I explain WHY I think most people are guilty of ‘selfish” marketing, a little limerick for your delectation. …

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“Inspired approach” – Press For Attention PR joins IMG as strategic partner

Nottingham-based Press For Attention PR and the The Inspired Marketing Group (IMG) have announced a strategic partnership which will see the businesses join forces to deliver major marketing campaigns to their combined client bases across the UK. IMG was launched just prior to Christmas by Richard Johnson and David Coghlan to help businesses access high …

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Avatar – terrible film, brilliant message for marketers seeking a new year’s resolution

OK, maybe you loved the film but I fell asleep about 15 minutes in. However, that is all I needed to hopefully get a key concept over to you about how to create professional marketing campaigns that actually work into your planning for 2021. I’d like you to use this as a new year’s resolution. …

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Wanamaker difference to your marketing ROI?

‘’Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” You’ve probably heard this HILARIOUS observation attributed to John Wanamaker, the chap behind the department stores that eventually became part of the iconic Macy’s.   Good old John is described as a marketing ‘’pioneer’’ and back in the 1800’s that is …

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