Greg

Branding Brilliance in business – storytelling and Publicity vs Public Relations

Towards the end of 2023 I received a message via a network that spans the globe. A personal invitation to a select event where certain…secrets would be shared. It felt clandestine, at least in my fertile mind because I’d been contacted by the FSB. To some, those initials conjure nothing but to a massive James …

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PR Guru launches high-tech assistant in major Ai move

Greg Simpson, the Nottingham-based PR behemoth and former business journalist, who really should know better than to issue a story on a Bank Holiday, has announced his latest innovation. According to Simpson’s missive, which was announced via a cloud of hot air, smoke and mirrors, “Pepe” will “transform the way writers of press content approach …

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Geri and Christian add Spice to F1 drama

I really should be better at driving. That’s not to say I’m bad, I’m just very “steady“. I rarely speed, I’m never aggressive. Which means that despite my NAME DROP KLAXON family connections*, I probably would never make a good racing driver.. Being 6ft 5 wouldn’t be ideal either. It turns out that Head Honcho (as we speak anyway) …

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