Publicity

Timing is everything – PR campaign scuppered by Royal baby

I was going to write a blog last Friday about how PR is all about timing and typically…I delayed it. Good thing too as I wanted to use a LIVE case study. You see, it isn’t a simple case of bashing out a press release here and there. The best campaigns include elements of sheer …

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Strange to write a press release about your own business when you are in PR

A funny old day today. I have spent over a decade advising clients on how to get the most out of their PR campaigns and here I find myself doing it for Press For Attention PR, my own consultancy. Strange it may be. Self indulgent? It feels like it a little, I must confess. However, …

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PR support for Gaddafi? Tanks but no tanks!

Scanning the web this morning for blogging fodder, I learnt that some big, shiny London PR agencies received a curious email last month, purporting to be from Libya’s Ministry of Information. Turns out this mysterious ministry was asking for PR support to improve the image of Muammar Gaddafi.  Many dismissed it as the work of …

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