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Celebrity

Take it easyJet – Kate’s not the classic role model.

Leave a Comment / Celebrity, Crisis PR, Sponsorship, Thought leadership / By

I have written before about the issues brands have to bear in mind when aligning themselves to celebrities. Do both brands fit? Is there synergy in terms of their current perceptions or…hopefully…an opportunity to find that synergy and benefit each other? Consider the risks if it all goes a bit wrong, celebrities are not known …

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Peter Andre v Jordan – I’m a celebrity PR me out of here

2 Comments / Celebrity / By

The latest tabloid battle between these two “estranged” former darlings of the media has now descended into all-out war and I fail to see how it helps either of them in their personal relationships….oh, wait, maybe it is a more cynical ploy. Could it be that one of them has a book/single coming out? Oh yes, there it is, Peter has a new single out this week.