I’m going to ask you a very difficult and politically sensitive question… Here goes…what biscuit do you like? There. How do you deal with that one PR guru? We live in strange times when politicians have to hold a focus group before they can commit to naming (and perhaps shaming?) their favourite biscuit. Never mind …
You may be aware that Greg was recently appointed as local regional champion for Enterprise Nation . It is a role that means he is keen to hear from local businesses regarding the opportunities and challenges they face, which of course today will be focused on the Budget. Greg popped down to London earlier this month …
Last night, I was fortunate enough to attend the BioCity Annual Lecture, given this year by Professor Molly Stevens of Imperial College London Amongst many accolades, Professor Stevens has been recognised as one of the ‘Top 100 Young Innovators’ and ‘The Times Top 10 scientists under 40’. It was an inspiring evening for all in attendance, …
Hack a hairdryer: IBM’s hot air hacks off scientists Read More »
What a week it has been (so far) for Jeremy Corbyn. Winning the Labour leadership contest by a landslide by effectively NOT playing the PR game but secretly doing just that. Jeremy won a lot of hearts and minds by being himself. He is unvarnished. He is everything that most politicians are not and that …
With today marking Queen Elizabeth II becoming the UK’s longest serving monarch, a poll by Sky Data shows that 70% of Brits would like to see the monarchy reign forever. All seems rosy for her majesty. Indeed, the popularity of the monarchy in general terms has rarely been so high, aided by the social capital …
What a depressingly predictable scenario. England’s brave, battling “Lionesses” (in itself arguably a bit derogatory but let’s not dwell on that) fly home to great acclaim across the football supporters in the country, men and women alike, inspiring a generation of girls to pull their boots on and of boys to stop making disparaging comments …
Wimbledon fortnight begins. A time when for a few fleeting summer days the nation embraces tennis. The BBC swings into action, elbowing Eurosport aside, celebrities are (for some unfathomable reason in my opinion) spotted in the crowd and pigeons landing on a grass court are considered the height of situation comedy. I’m a massive fan …
“Anyone” for tennis? Grass court champions = grass roots cash. Read More »
Will Michael Gove’s latest “Golden Rules” of grammar “impact” you? Technically they shouldn’t, especially under Mr Gove’s own rules – he abhors adjectives as verbs you see…”impact”. However, (he hates starting a sentence with “however” too) does it actually matter? I’m not so much speaking (sorry…”writing”) so much about Michael Gove’s version of grammar rules …
Gove on grammar – Panda-ing to pedants or good advice? Read More »
I have written before about the issues brands have to bear in mind when aligning themselves to celebrities. Do both brands fit? Is there synergy in terms of their current perceptions or…hopefully…an opportunity to find that synergy and benefit each other? Consider the risks if it all goes a bit wrong, celebrities are not known …
Take it easyJet – Kate’s not the classic role model. Read More »
Ryan Air is hitting the headlines for all the wrong reasons… again. However, it is not the usual issues, namely being the world’s love/hate airline – that has all changed (so we are told). This time it is embroiled in industrial action with baggage handlers at Madrid’s main airport. A Ryanair spokeswoman said: “We sincerely apologise …
Ryan Air’s charm….offensive? Or is it really “getting better”? Read More »