General business

Commonwealth Games to “Carry On?”

what the whole event has missed since the potential PR disaster first began to loom on the horizon was a clear communications strategy. Not until the 11th hour, with the intervention of chief minister Sheila Dikshit, has there been a “face” to clarify, cajole and explain the difficult situation.

BP’s Tony Hayward’s slick PR Skills

There is no doubt that this will have been an awful and incredibly stressful time for Mr Hayward and senior BP figures personally but the problem is that he and BP keep reminding us of us this as if we should all feel sorry for them. That is just not going to fly. Nobody cares about BP – they care about the totaldevastation caused and what can be done about it.