General business

Gatland, BOD and inter-house badminton as Welsh get Lion’s share

The furore over British Lions coach Warren Gatland’s controversial decision to drop Irish and British Lions legend Brian O’Driscroll has opened up questions of quotas, xenophobia and a win-at-all-costs mentality. It takes me back (believe it or not) to a day in the lower sixth at school when the head of our house (nothing fancy, …

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A Marathon effort draws to a close but would you run on Sunday?

This blog is a bit of departure from the norm. I tell my clients to keep their blogs and any content 80/20 in favour of useful info v selfish ends (i.e. blatant promotion) . It is crucial with regards PR and editorial too – journalists want things their readers will read, not glorified advertising copy. …

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#YFactorLeics – the show’s over…for now

I do a bit for charity (don’t like to talk about it!) and for the last eon, or 6 months at least, I have been working with a fantastic team on what was an amazing experience and event – #YFactorLeics. It was essentially a “talent” contest fought out between members of the Leicestershire business community …

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PR 101: How to write and send a press release

Did you know I’ve written a book? No? Well, I have. You can buy it here, it’s called the Small Business Guide To PR. I’m very fortunate that the team over at Enterprise Nation has been snaffling extracts from it for their audience and this week a particular section has generated a lot of feedback …

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Strange to write a press release about your own business when you are in PR

A funny old day today. I have spent over a decade advising clients on how to get the most out of their PR campaigns and here I find myself doing it for Press For Attention PR, my own consultancy. Strange it may be. Self indulgent? It feels like it a little, I must confess. However, …

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Are the Transport and border staff strikes and the Dairy protest udderly ill-conceived ?

Firstly, this is not a political blog. It merely serves to highlight where I believe PR is an issue. Two pieces of protest/industrial action in 2 days. Both with legitimate concerns and with a right to do what they are doing. However, already this morning on the radio I have heard more sympathy for the …

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G4S – “Buckles” under the strain of Olympic effort

In terms of how not to handle the press, this is an object lesson. Your company is in panic mode, days away from a huge event. The media is swarming all over you. You want to hide, bury your head in the sand. That’s understandable – we’re all human. Problem is…we’re not all the CEO …

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