Rolls Royce has seen around $1.5bn wiped off its stock market value since the dramatic failure of one of its engines aboard a Qantas A380 last week. See this video for a great outline from the BBC. And yet, the response from their PR team (if indeed it was them who responded) has been tardy …
Royce Rolls with the punches but is the response lightweight? Read More »
So, having watched www.inafishbowl.com develop with great interest I thought it was high time I threw my hat into the bowl. One of the guys at Soshi Games asked whether all publicity was good publicity. It seems they are beign inundated with requests from the media. Sounds great right? Well it all depends… I dived …
Smashing an old chestnut – “all publicity is good publicity” Read More »
I’m writing for http://www.creativenottingham.com/ this week and thought I’d respond to a survey that says we don’t make enough of Robin Hood in Nottingham. I’m not sure. Is he outdated or under-used? Are we mising a huge trick here? I suspect we could do a lot more with him – I’m sure Yorkshire will if …
So, after all that, Rooney signs a new contract. Well, that scuppers my original blog on the PR battle between the two biggest egos at Old Trafford. I was going to suggest that whatever the outcome, United and Ferguson had gained more support from the neutrals and the United support and that Rooney had severed …
Rooney and Ferguson, Man & Boy United after PR Wars Read More »
Well this will be interesting to revisit next year….Deputy Prime Minister Nick Clegg snaffled the Communicator of the Year gong in last night’s PRWeek Awards 2010. The judges made up of senior PR types praised Clegg for his general election comms campaign that “positioned him as a fresh alternative to the other political …
what the whole event has missed since the potential PR disaster first began to loom on the horizon was a clear communications strategy. Not until the 11th hour, with the intervention of chief minister Sheila Dikshit, has there been a “face” to clarify, cajole and explain the difficult situation.
Some fundamental things apply when selecting a PR agency and it is not all about who walks in through the door on pitch day – firstly take a look at yourself.
Rugby has a proud repuation for fairness and sportsmanship. Indeed it trumpets this loud over its rival “thuggish” sport soccer. However, what will this scandal do to that hard-won reputation?
Another week, another memoir from another master of spin. This week, Tony Blair vowed to hand the £4.6m advance and any profits from his autobiography to the Royal British Legion to open a state-of-the-art sports centre for wounded servicemen.
So it seems Dave isn’t going to apologise for his comments about Pakistan promoting ‘the export of terror’ and “looking both ways”. Considering he is meeting with Pakistan President Asif Ali Zardari later this week, this is PR hardball.